Developed byUnivation

Business Model Canvas

Design and visualize your business model

Key Partners

Who are your key partners and suppliers?

Key Activities

What key activities does your value proposition require?

Key Resources

What key resources does your value proposition require?

Value Propositions

What value do you deliver to customers?

Customer Relationships

What type of relationship do you establish with customers?

Channels

Through which channels do you reach customers?

Customer Segments

For whom are you creating value?

Cost Structure

What are the most important costs in your business model?

Revenue Streams

For what value are customers willing to pay?

How to use the Business Model Canvas

1. Start with Value Proposition

Define what value you create for your customers and what problems you solve.

2. Identify Customer Segments

Determine who your customers are and group them into distinct segments.

3. Complete the Canvas

Fill in the remaining sections, thinking about how they all connect together.